Football Betting and Market Trends: Staying Informed About Changing Odds

Football Betting and Market Trends

Odds change with time. These odds indicate the possibility of occurrence or non-occurrence of an event. Bookmakers change the odd. It is up to the punter to go with the odd, or back the favorite or take risk and back the underdog. Let’s understand why odds change and how to use them to the benefit.

What are the market trends in football betting and their impact on betting odds?

Market trend is a pattern that one can find in the occurrence of events in the football game. For example, when a team scores wins consistently against a strong team in home match, it becomes a market trend. This trend can lead to various betting propositions, such as, one can find over/under goals probability, whether both team will score or not, what the correct score will be etc. Thus, market trends can help the bookies shape up the odds.

The market trends are the operational factor, among various other factors behind the building of betting odds. The bookies use complex algorithms and factor in variables like injury, play venue and previous record of the teams and players at that venue, head-to-head meeting records, team composition and dynamics, etc. to form the betting odd. Thus, a repeated trend becomes a fact for a given season and helps the bookies build the betting odd.

What does changing odd mean?

If you have followed the FIFA World Cup odds recently, you will find that odds were assigned to the teams much before the actual start of the tournament. These odds are assigned based on the historical records and the teams’ performance and dynamics etc. However, in tournament, the teams may display a deviating character from what is perceived by the bookies. So, the bookies re-analyze the situation and change the odd.

Usually, the higher odd means that the chances of occurrence of the event are low. An underdog is given a higher odd. In American odds system, which is followed in most parts of the world, the underdog gets a plus sign and the favorite gets a minus sign. So, when the position of an underdog in the tournament improves, the bookies may bring down the value of the odd assigned. This is done to limit the liability towards punters. Low odds mean low payouts, which helps the bookies protect their businesses.

So, changing odds mean that the situation in a given tournament is changing, and so, the bettors should take a call whether to go with the changing odd, retract the bet or choose different side. It is an important indicator of a team’s strength or reputation and helps tell a favorite apart from the underdog.

Use of changing odds in betting activity

The changing odds have an important role to play in the soccer betting business. The betting sites change odds to limit their losses. They divert the attention of the punters to changing situation and encourage them to re-think their decisions. Some of the important uses of changing odds in the betting process are:

  1. Risk management: Both the bettors and bookies get the chance to mitigate the risk when they refer to changing odds. The betting sites highlight the less popular outcome which is priced less and encourage bettors to pick it. They change the odd assigned to favorites, if their situation becomes stronger, and become less liable in terms of payout size. Thus, they manage the risk and protect their bottom line. They also monitor the inflow of money to any bet and try to attain balance in real-time.
  2. Handling competition: The bookies need to keep an eye on all latest happenings surrounding the bets. They may consider what odds the competitors have offered. By changing odds, they take up an agile stance and become more responsive to changing conditions. For sports bettors, it makes the case for in-depth study of odds. They need to compare and analyze the odds in the light of news and new developments surrounding the bet. It can help them pick more favorable odds and enhance their chance at winning. Thus, they are able to beat the competition and change things in their favor by staying informed about the changing odds.
  3. Helps achieve diversification: The information about the market trends in football betting can help the bettors go for diverse kinds of betting markets. It helps them spread the risk and end up in a successful betting activity in the long run. The information of changing odds allows the punters to look for upcoming and more promising markets. When odds reduce, they can decide to change the bet size and apply the surplus to additional betting markets. Thus, they help themselves in a dual manner, that is, they pick the newer markets to bet upon and also spread the risk. It is a sound strategy that can help bettors achieve favorable results.
  4. Live betting trend offers new opportunities: Mostly, bettors complain about the bookies enjoying the house advantage. With the live feed of games being streamed on betting sites and availability of in-play betting options, the solution to this problem is available. Bettors can find in-play bets to be low in odds, because the betting sites also have almost the same time in  hand for research as the bettors. The odds to these bets don’t change too often as well. Thus, the bettors get stable conditions to develop an opinion about. Various AI-enabled tools are now available for use that can help find the impending status of odds and make betting decisions accordingly.

Thus, the bettors can take advantage of changing market trends and their impact on the odds. They can change their betting strategy and minimize the losses by adjusting the bet amount in time.

To conclude,

The bettors can excel in football betting by observing changes in the odds. These odds change due to change in people perception and market sentiment. To make better decisions, the punters can refer to the tips available at where the odds are compared, and live matches are streamed as well. With such support, the punters can increase their profit percentage considerably.